Intangible Characteristics
Mostrando 1-12 de 15 artigos, teses e dissertações.
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1. Condicionantes da internacionalização e desempenho exportador: evidências no setor sucroalcooleiro brasileiro.
This research aims at analyzing the main characteristics of the constraints of internationalization and its associations with the export performance of companies operating in Brazilian sugarcane sector. The theoretical framework includes the major theories of internationalization and the conditions that emerge of them: location, tangible resources, intangibl
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 03/09/2012
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2. Certificação de origem através da Indicação Geográfica para o café Cerrado Goiano / Certification of origin through the Geographical Indication for coffee "Cerrado Goiano
Although the coffee cropping in the State of Goiás is more recent and the produced volumes are lower among the traditional coffee producers in Brazil, it presents both climate and soil characteristics similar to those of the savannah in Minas Gerais. This research was carried out to evaluate the viability of the certification for coffee cropping in the Stat
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 28/03/2011
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3. Engenharia e design : contribuição ao estudo da seleção de materiais no projeto de produto com foco nas características intangíveis / Engineering and design: contribution to the study of materials selection in product design with focus on the intangible characteristics
Nos anos recentes, evidenciou-se o destaque de outros aspectos dos produtos além dos ligados ao bom funcionamento e usabilidade. Estudos nesse âmbito trouxeram à tona a importância da relação emocional envolvida na interação indivíduo-objeto. Intermediando essa relação estão os materiais, elementos capazes de transferir parte de sua personalidade
Publicado em: 2010
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4. Gestão de ativos de propriedade intelectual : práticas adotadas por empresas na Bahia.
Intellectual property (IP) is an important instrument for the appropriation of technological development and for the establishment of competitive advantage. Notably for companies that develop technological innovations in the knowledge and intangible economy. In this context of fierce competition arises the need of strategic management of intangible assets in
Publicado em: 2009
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5. O processo de internacionalizaÃÃo de empresas do Nordeste : proposiÃÃo de um framework
This work aims at investigating the characteristics of the internalization process in companies of the Northeast Brazil. The theoretic reference uses a transversal method to analyse the main key concepts of the internationalization theories: life cicle, Uppsala, Adaptive Choice, Eclectic Paradigm, Diamond Model and RBV. The key concepts include localization,
Publicado em: 2009
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6. A olimpiada brasileira de física em Goiás enquanto ferramenta para a alfabetização científica: tradução de uma educação não formal / The Brazilian Physics Olympiad in Goiás as a tool for science literacy: translation of a non-formal education
This paper examines the reality and prospects of the Brazilian Physics Olympiad in Goiás as a possible tool of scientific literacy in the manner of a non-formal education. Reflects on the history, relevance and general characteristics of that Olympics. Analyze science education as a cornerstone in the promotion of citizenship and the quest for sustainable e
Publicado em: 2009
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7. RURAL TOURISTIC INVENTARY IN ENVIRONMENT UNITS STUDY CASE: RIVER WATERSHED OF IBICUI RIVER UP TO THE DAM SATURNINO DE BRITO / INVENTÁRIO TURÍSTICO RURAL EM UNIDADES AMBIENTAIS ESTUDO DE CASO: BACIA HIDROGRÁFICA DAS NASCENTES DO RIO IBICUÍ-MIRIM ATÉ A BARRAGEM SATURNINO DE BRITO
Tourism has among its characteristics the dependence on the free time of people who travel, an unstable demand for intangible and diversified products, different public according to the season of year and static environment without the possibility of stocking its production. Besides the public, receptive, food, transportation, recreational and entertainment
Publicado em: 2009
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8. A influência da reputação do gestor na construção da identidade da empresa: um estudo de caso no Sistema Unimed
In a very competitive environment, a positive reputation can be a strategic asset that companies can use to maintain profits higher than the average of its market (BARNEY,1986). A good reputation is like a magnet that helps organizations attracts resources. It can influence the judgment of employees, consumers, investors, journalists and financial analysts (
Publicado em: 2009
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9. Creative industries and creative class: A case of woekers in creative activities in the Metropolitan Region of Salvador in 2005. / Indústrias criativas e classe criativa: um estudo de caso dos ocupados em atividades criativas na Região Metropolitana do Salvador em 2005.
This work concerns on the creative industries, a set of related economic activities with the cultural segment and their increasing relationship between economic and cultural activities The goal of this research is the identification of the main characteristics of labors in creative industries in the metropolitan region of Salvador to get their profile and co
Publicado em: 2007
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10. AnÃlise do processo de formaÃÃo de estratÃgias internacionais da fruticultura brasileira : o caso do Grupo Fruitfort
The present dissertation concerns the characteristics of the process of international strategies formation of Fruitfort Group from 1982 to 2006, in the light of the perspective of the Uppsala theories, the National Competitive Advantage Determinants and the Resource-Based View of the firm (RBV). The international strategies adopted by the company are describ
Publicado em: 2007
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11. O PAPEL DA CONGRUÊNCIA DA CULTURA ORGANIZACIONAL NO DESEMPENHO DAS PARCERIAS DE TERCEIRIZAÇÃO / THE ROLE OF ORGANIZATIONAL CULTURE CONGRUENCE IN OUTSOURCING PARTNERSHIP PERFORMANCE
The main objective of this research was to examine the role of organizational culture congruence in outsourcing performance. Cultural variables of companies that had inter-organizational (outsourcing) partner relationships were analyzed and correlated to their success. The main supposition of this study was the emphasis on the existence of a positive correla
Publicado em: 2007
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12. Análise exploratória da influência de alianças estratégicas no capital intelectual de empresas
This research verified the influence of strategic alliances on the generation of intangible assets in the Brazilian manufacturers. A field research targeted at the senior management of firm covering around 5% of the net sales of this economic segment in Brazil was developed. The aim of the field research was: i) to validate the hypothesis proposed in the the
Publicado em: 2005