Scenography Ethos
Mostrando 1-7 de 7 artigos, teses e dissertações.
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1. A manifestação dos estados de violência no discurso jornalístico
Esta pesquisa trata da forma como os estados de violência, orientados por um discurso da violência, constitui, interdiscursivamente, o discurso jornalístico. Para tanto, traçamos como objetivo apresentar de que forma o discurso da violência acaba impregnando o discurso jornalístico, promovendo uma série de estados de violência. O tema mostra-se de gr
IBICT - Instituto Brasileiro de Informação em Ciência e Tecnologia. Publicado em: 07/05/2012
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2. "Esse é o legítimo tá pessoal": o discurso dos vendedores informais em situação de trabalho / "This is the genuine one, fellows": the discourse of informal seller in work situation
The study of diversities of creative manifestations in Brazilian people has allowed us to find out personages who discovered an alternative of work to face the unemployment: to produce publicity and selling products inside the Metropolitan trains of São Paulo. It is about the discourses produced by the informal worker whose advertising does not appear in ma
Publicado em: 2009
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3. Classificados do jornal Folha de S. Paulo: os sentidos de um rato no discurso publicitário
The changes in advertisement speech that goes around in the media is the result that is coming from the social capitalism behavior which has a dynamic consumism. So, the purpose of this research is to investigate the language mechanism which Folha of São Paulo Brazilian Newspaper has all the classified advertisement. The objective is to understand how to bu
Publicado em: 2009
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4. As imagens do atual ombudsman da Folha : a construção de um ethos / The images of the ombusdsman of Folha : construction of ethos
The act of communication provides the building of an author´s image. Before this, the author builds the image of the people that will receive his text and it affects the production conditions of the text. This work intends to present tools to analyze the images that the ombudsman of Folha de S. Paulo creates of himself. All the five publication on sundays o
Publicado em: 2008
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5. O que (não) é um rpg: polêmica e produção de sentidos em discursos sobre o role playing game / What is (not) a RPG: polemics and sense production in discourses on Role Playing Game
The object of this work is to characterize modes of subjectivity production that go through the speech present in role playing games, known as RPG, constituted mainly in the controversy of the opposition between different voices, focusing the analysis on texts from Dragão Brasil magazine, a national publication specialized in the game. In order to do that,
Publicado em: 2008
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6. Uma análise lingüístico-discursiva do documento programático do P-SoL, Partido Socialismo e Liberdade
In this work we`ll present a linguistic-discourse analysis of the Programmatic Document of the Left Front P-SoL PSTU PCB, which gave support as a government program to the political campaign for the Republic Presidency of the candidate Heloisa Helena, in the 2006 elections. The reason that motivated us to make this study, was the crisis and the transformatio
Publicado em: 2008
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7. Ethos empresarial na prescrição do trabalho: discursos do poder em manuais de integração
Nowadays, one of the things most often seen in big companies is executives and managers searching the perfect client services. In order to achieve this objective, corporations invest in training their employees, as their conduct reflects the companys image. In this sense, this work paper, originated from a personal demand, aims at understanding how the compa
Publicado em: 2006